Wiktionary:

A natural or artificial egg placed in a bird’s nest, to encourage the bird to lay its own eggs there.

Where you put down one idea, others will crop up. To be able to do so, you have to write down your ideas, your nest eggs.

Learned this from Austin Kleon, quoting Thoreau:

Each thought that is welcomed and recorded is a nest egg, by the side of which more will be laid.